We increasingly rely on the internet to bring people closer together and allow businesses to market their products and services to consumers from all over the globe. Whether you’re a retailer, franchiser, marketplace, distributor or service provider with an online presence or planning to launch one, it is crucial to have a legal team that offers the practical, cost-efficient advice you need to tackle your business’ important issues.
BLG’s Online Retail & E-commerce team consists of a group of highly experienced lawyers spread across Canada that can help you deploy the right e-commerce strategy and solutions. We understand the regulatory, commercial, tax, corporate and intellectual property issues in this space and advise companies of all sizes and industries on a broad range of topics, including:
- foundational e-commerce agreements, including terms of use, terms and conditions of sale, website development agreements, hosting agreements, PaaS and SaaS license agreements
- privacy and data protection (Canada, GDPR, CCPA)
- online behavioural advertising and marketing
- loyalty programs
- promotional contests
- email marketing (CASL) and other forms of direct marketing
- patents (software and e-business patents), trademarks and copyright
- taxation, including commodity tax and international tax
- cybersecurity
- consumer protection and sale of goods
- international trade and import of goods
- private equity and venture capital
- defamation
- domain name disputes
